Business Trends

Multichannel, Crosschannel, Omnichannel: Get your business in the game!

June 20, 2018

Omnichannel is provocative and desirable, the individuality and integrity of communication hints to omnipresence and omnipotence. The way brands communicate with their customers has changed radically. Digital marketing provides personalization and advertising, customer-oriented, integrated approach to communication, which allows you to deliver the right message to the right person in the right time through an...Read More

lead generation, building a marketing strategy, digital workflow, offline marketing, Salesforce, Dreamforce, DaDaDocs, PDFfiller

Practicioner’s guide to on- and offline lead generation. How PDFfiller got 1500 leads in two days

June 19, 2018

Without a steady stream of customers, a business cannot expect to prosper. Therefore, marketers are constantly looking for innovative ways to develop advertising campaigns and attract new leads. In order to have a successful marketing strategy, many companies have realized it is essential to use both on and offline marketing techniques. The marketing team at...Read More

content marketing, content strategy, content distribution, digital workflow, market research, business trends 2018, PDFfiller

The ideal algorithm for achieving marketing goals with content marketing

June 12, 2018

Regardless of your target audience, a unique content marketing strategy is a prerequisite for maintaining interest and developing promising relationships. According to IDC Research, all created and shared content will reach eight zettabytes (eight trillion gigabytes) by the end of 2018. In order for your marketing materials to break through this ever-expanding flow of information,...Read More

life expectancy, business trends, digital workflow, market research, PDFfiller

How longer life expectancy is becoming a financial issue

June 7, 2018

Since the end of the 19th century, there has been a steady rise in life expectancy in Europe, the USA, Japan and China. For example, the average life expectancy in Europe, between 1770 and 2015, has increased from 30-40 to 60-80 years, according to a UN study. Rising longevity, combined with a decrease...Read More

outsourced marketing agency, in-house marketing, business trends 2018, market research, digital workflow, PDFfiller

Outsourced marketing agency or in-house team – which is more beneficial for your business?

June 6, 2018

If you are a small business owner and have already realized that marketing is just the thing your business really needs, congratulations. You’re halfway to success. The second half of the road will be difficult, but interesting. Before you enter this phase, you need to decide how to approach this issue. You have 2 options...Read More

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